Beverly Bond Shows the World That 'Black Girls Rock'

November 5, 2011
November 5, 2011 Black Girls Rock

BlackEnterprise.com: Black Girls Rock started with a T-shirt. What inspired you to take your concept to the next level and start a nonprofit? First I started the T-shirt and was thinking of all the incredible women to list on it. I was writing down all of these names and just couldn’t fit them all. In my attempt to try, I said, ‘This is bigger than just a shirt.’ So I decided to start a mentoring program. How were you able to garner support for your organization and awards shows? Good marketing. Black Girls Rock grew because the need was so great. Women have been speaking out about the negative images of Black women in the media. I’ve seen some powerful women who have said and done great things. The way I marketed Black Girls Rock … I said, ‘Here’s another option: Consider the greatness among black women.’ Also, a lot of people who gave me my original support were journalists. When I’d be interviewed because of something I was doing as a DJ in the industry, I’d tell them what I was trying to do with my nonprofit. I was also able to tap into my personal network and gain support from them. Part of your program teaches the fundamentals of DJing. What life skills do the young ladies learn while doing this? It’s using art as a tool to become their best selves. Through the arts they are learning to tap into their creative mind. They’re learning discipline, multitasking. When you DJ, you use all of your senses in different ways at the same time, stimulating your creativity, helping with self-discipline, and building work ethic. Many schools have cut arts programs. What do you recommend young people do to find an alternative outlet? Do your research on where you can find other arts programs if your school doesn’t offer any. If you want to be a musician, invest in an instrument and study. There are so many online courses. Try YouTube and tap into any free resources on the Web. Also, sometimes you’ll find lessons outside of your school, i.e., an elder and others in your community could teach a class or lessons. What advice do you give young women interested in following in your career footsteps? Have the utmost respect for whatever artistic endeavors they wish to pursue and execute brilliantly. With the arts, people tend to think it’s okay to skip the work.]]>